Well...MS directs these sorts of statements...to the unknowledgeable new users who have read some of the information on the latest brainchild. To this group, the MS pronouncement is taken at face value...because the buyers/users of new systems don't know any better and don't have any choice in the matter since new systems come with W10 preloaded.
To offset all the complaints about W10 and the fact that many users have reverted to installing Win 7 on their systems...you get pronouncements like this. IMO, such are not made to influence that 75% of users who haven't turned to Win 10...but to influence all those potential new users who just don't have any experience at all with those O/Ses which make up the 75% of non-W10 market share.
MS has to do something like this because they (obviously) see a trend where new users are turning away from their latest child...and the best way of deferring more of the same...is to emphasize how "insecure" the chief competition is compared to today's "shiny new car."
It's laughable only if you are smart enough to examine it. All advertising counts on the stupidity and tendency not to examine what's really being said...or examine the possible reasons for such hyperbole is being directed at them.
Same thing that automakers do year after year...
Edited by hamluis, 18 January 2017 - 05:30 PM.