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Why Are There Pop Up's?


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#1 Rok_Hard_CDN

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Posted 03 May 2006 - 10:36 PM

How can the creators of pop-up's possibly think they are generating any business by intruding in on me reading the morning paper online, or checking my bank statement? I'm sure they are well aware of the annoyance they are creating, but I can't help but think that in the back of their minds there is a higher purpose... Anyone have anything to convince me that there is a good in there somewhere, I would be extremely interested.... thanks.

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#2 Enthusiast

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Posted 03 May 2006 - 11:01 PM

If popups didn't generate responses and sales, no one would invest the money it takes to do them.

Believe it or not, they generate responses and sales.
Most promise something for "free" - just like email spam.

Just shows how stupid the general public is I guess.

#3 boopme

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Posted 03 May 2006 - 11:25 PM

If your in need of a free blocker program try POW
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#4 Enthusiast

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Posted 03 May 2006 - 11:37 PM

Internet Explorer has a built in popup blocker if you have XP's SP2 and appropriate IE updates installed.

If you use Firefox get the extension "Adblock".

Both the Google Toolbar and the Yahoo Toolbar have popup blockers that work well.

#5 BanditFlyer

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Posted 04 May 2006 - 04:05 AM

It really is an interesting industry.

I've had popup and spyware problems at one of my jobs that I had to deal with, so I read a few things about the industry. I'll see if I can dig up some of those articles.

Basically, there are companies that manufacture spyware and use it as a vehicle to sell advertising. Mortage bankers and others are very interested in purchasing such advertising.

The reason mortgage bankers pay for it is ... it works. You might not click on it, but several other people will. Even if only .001% of the people who get such advertising click on it, it can still be effective, depending on the price.

I'll try to see if I can dig up those articles.

#6 boopme

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Posted 04 May 2006 - 11:26 PM

It's the same reason why you get those unwanted phone sales calls. There's a do not call registry,yet they are still in business.

By the way did you ever hear of Pop Under Ads

Although there has been a great deal of controversy over the use of pop-up windows, the fact remains; pop-up windows are highly effective. The latest pop-window trend to hit the Internet is the pop-under window. Pop-under windows are less intrusive than the pop-up windows and are believed to be even more effective.
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