From Wiki page on Right Media -Right Media, Inc.
is an online advertising
company that operates the Right Media Exchange (RMX), a marketplace that enables advertisers, publishers, and ad networks
to trade digital media. Technology providers develop services for the Exchange via APIs.
Since the Yahoo! acquisition, Remix Media has been integrated with Yahoo!'s offerings to small businesses. Right Media's customers included Yahoo!
(also an investor) and Fox Interactive Media.
On 30 April 2007, Yahoo! announced the acquisition of Right Media.It should be noted: Right Media is considered to be malware by the computing community. Multiple fire walls, spy removers, virus blockers identify it as such although none have to date (03/2011) found a way to remove it.
Generally Right Media has Tracking cookies on dozens of ads everywhere around the world -
Personally my daily scans with SUPERAntiSpyware keep these to a minimum -