Amazon announced yesterday a new lineup of Kindle products with lower prices and different choices aimed at all audiences. The big part of the announcement, though, was the information regarding their new tablet called the Kindle Fire. The Kindle Fire's specifications include a full color 7" multi-touch display, Wi-Fi, 8 GB Ram, a heavily modified Android OS, and a dual-core processor. This tablet will not have a camera or 3G access.
From the press releases and announcement it appears that this device is designed to consume content rather than create content. It is designed to listen to music, watch movies, and read books, but not as a productivity device where you can actually create your own content. Just like the AppleTV was designed to consume iTunes content, this device appears to be designed to consume Amazon content such as Amazon Prime. In fact, the Kindle Fire comes with a free month of Amazon Prime.
The Kindle Fire also includes some interesting features such as all of your content being stored on the Amazon Cloud using their WhisperSync technology instead of having to sync the content from your computer. This means that the amount of memory on the device is not as important when you are connected to a high-speed Internet connection as you will have access to all of your content, even if that content is greater than 8GB.
Last, but not least, the Kindle Fire introduces a new browser called Amazon Silk. This browser is a cloud based browser, which means that you would not actually connect to the web sites that you are browsing to, but rather the Amazon Cloud would do the browsing for you and then send you the data. Amazon's theory is that having a many servers doing your web browsing will be substantially faster than browsing directly yourself. There are some privacy concerns, though, that Amazon will now have full access to your browsing habits as all requests will go through their servers.
The largest part of this announcement, though, is definitely the price for Kindle Fire. A high-end tablet running Android for $199 is a very good price and allows many more people, who avoided the higher priced iPad, to dip their toes into the tablet market. This price has essentially split the tablet market and will cause many manufacturers to have to lower their prices in order to stay competitive with Amazon.
The Kindle Fire, though, is not the only new Kindle that has been added to their lineup. Also announced is new pricing for the original Kindle as well as new models such as the Kindle Touch and the Kindle Touch 3G. What many people do not know, though, is that Amazon is able to offer these lower price by displaying advertisements on them. If you do not want advertisements on your Kindle then you will have to pay a premium for that. The good news is that the Kindle Fire only comes in a ad free model.
Below is new Kindle line-up, including the pre-order pages and pricing for each of the Kindle devices.
Ad Supported Price: $79
Ad Free Price: $109
Features: Wi-Fi, 6" E Ink Display
Kindle Pre-order Page
Ad Supported Price: $99
Ad Free Price: $139
Features: Wi-Fi, 6" E Ink Display, Touch screen
Availability: Nov 21, 2011
Kindle Touch Pre-order Page
Kindle Touch 3G
Ad Supported Price: $149
Ad Free Price: $189
Features: Free 3G + Wi-Fi, 6" E Ink Display, 3G Works Globally
Availability: Nov 21, 2011
Kindle Touch 3G Pre-order Page
Features: Full Color 7" Multi-touch Display, Wi-Fi
Availability: Nov 15, 2011
Kindle Fire Pre-order Page