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How can some Anti-Malware programs remain free?

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#1 Cloud13


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Posted 15 October 2008 - 11:44 PM

I was thinking about this today, how can some of these companies release their programs for free, yet remain profitable? What's in it for them besides being for the good of mankind?

Such as Malwarebytes and Avast, which I both use, are free. They both have frequent updates, yet updating to the Pro versions doesn't have a super advantage. And even for the upgraded versions of these types of programs, how can they only have a one-time only fee?

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#2 Budapest


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Posted 15 October 2008 - 11:51 PM

Some of their revenue (maybe most of it) comes from paid advertising on their websites.
The power of accurate observation is commonly called cynicism by those who haven't got it.

—George Bernard Shaw

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